What is Social Media?
Social media is the new cornerstone of marketing.
By utilizing social media websites like Facebook, Twitter, Instagram, YouTube, and others, your business will gain valuable, and real-time, direct exposure to your target market.
Personal connections created by utilizing properly executed, social media supports valuable brand recognition and aims to keep your brand top-of-mind for your target market.
And the best of all: social media websites are FREE to use!
What is the objective of a good social media campaign?
Broaden your market segment virally
· Laser focus on a specific target market
· Raise awareness of your unique offering
· Learn more about your own business by collecting candid feedback from your audience
· Be “top of mind” by establishing consistent, real connections with your target market
· Promote sales/ make announcements